More tender advertising dries up

IN Media Watch Briefs | 06/06/2018

A small classified ad by NTPC  in HT classifieds announces that from now on tender requirements will be published on its websites, and not announced through newspaper ads. In March this year the finance ministry did away with the requirement for compulsory newspaper ads for some govt procurement and PSU tenders. The govt describes it as a major step towards Digital India. Newspapers see it as one more way to squeeze them and deprive them of valuable ad revenue, particularly financial papers.                   

Subscribe To The Newsletter
The new term for self censorship is voluntary censorship, as proposed by companies like Netflix and Hotstar. ET reports that streaming video service Amazon Prime is opposing a move by its peers to adopt a voluntary censorship code in anticipation of the Indian government coming up with its own rules. Amazon is resisting because it fears that it may alienate paying subscribers.                   

Clearly, the run to the 2019 elections is on. A journalist received a call from someone saying they were from Aajtak channel and were conducting a survey, asking whom she was going to vote for in 2019. On being told that her vote was secret, the caller assumed she wasn't going to vote for 'Modiji'. The caller, a woman, also didn't identify herself. A month or two earlier the same journalist received a call, this time from a man, asking if she was going to vote for the BSP.                 

View More