Last week some of the people who matter at the Economic Times were in Athens for an off-site brainstorming and the following nuggets of wisdom reportedly emerged: The paper is the Harley Davidson of the newspaper industry. It is an underleveraged brand that has lost circulation because of market conditions and competition from online, but is the brand of the future because Hindu Business Line, Mint and Business Standard will be “on the block” in five years time. It wants to take the number of vertical portals it has now up by five times, and create events and awards around supplements like ET Panache.