Barkha Dutt stole a march over rivals, by getting Madam Gandhi to speak "exclusively" to NDTV first after the passing of the Women's Reservation Bill in the Rajya Sabha. But knowing that the others wouldn't be far behind, NDTV decided to run the interview with the slug "First exclusive interview". Incidentally rival CNN IBN chose to run their "exclusive" interview with Madam G at exactly the same time. No wonder, the "first" exclusive interview slug!