The Economic Times is fond of doing indulgent front page stories on the senior Ambani parivar. If its not Nita Ambani's birthday splash in Jodhpur, it is Ambani Junior being blooded into the management of his father's empire (page one anchor, February 17, 2014). Next week, doubtless, the senior couple's celebration of Kokilaben's 80th birthday will get some gush.