Facebook, Twitter, Amazon and Reliance Jio are among those who want media rights to the next cycle of Indian Premier League (IPL) reports ESPNCricinfo. The TV and digital rights are currently held by Sony Pictures Network India and Star India respectively, all of which will expire in 2017. While there’s no surprise in channels vying for IPL’s television rights, thanks to the trend of getting content on multiple platforms, non-television entities are also in the fray this time. Live streaming is the name of the game now — whether it’s the US presidential debates or the Indian Premier League.