INTERNET/ BROADBAND/ MOBILE
This list includes a report on The Indian Telecom Services Performance Indicators for July - September 2011, trends in internet/ broadband subscription in India, the top 10 internet service providers with their internet subscriber base released by Te
FICCI- KPMG REPORT 2013
INDIAN MEDIA & ENTERTAINMENT SECTOR
The Indian M&E industry grew from INR 728 billion in 2011 to INR 821 billion in 2012, registering an overall growth of 12.6 percent.
The industry is estimated to achieve a growth rate of 11.8 percent in 2013 to touch INR 917 billion. The sector is projected to grow at a healthy CAGR of 15.2 percent to reach INR 1661 billion by 2017.
NEW MEDIA
INDIA - INTERNET CONNECTIONS, 2012-2017P
|
|
Wireless connections
(in millions)
|
Wireline connections
(in millions)
|
Total internet connections
|
|
2012
|
99
|
25
|
124
|
|
2013P
|
139
|
29
|
168
|
|
2014P
|
174
|
34
|
208
|
|
2015P
|
232
|
40
|
272
|
|
2016P
|
286
|
47
|
333
|
|
2017P
|
331
|
55
|
386
|
INDIA INTERNET VS. TV PENETRATION, 2012 - 2017P
|
S. NO.
|
YEAR/ PENETRATION
|
PENETRATION (IN MILLIONS)
|
|
|
INTERNET USERS
|
TV VIEWERS
|
||
|
1.
|
2012
|
174
|
731
|
|
2.
|
2013P
|
226
|
762
|
|
3.
|
2014P
|
276
|
791
|
|
4.
|
2015P
|
351
|
820
|
|
5.
|
2016P
|
426
|
848
|
|
6.
|
2017P
|
496
|
973
|
INDIA - ACTIVE INTERNET ENABLED SMARTPHONES, 2012-2017P
|
S. NO.
|
YEAR/ UNITS
|
INTERNET ENABLED SMARTPHONES (MILLION UNITS)
|
|
1.
|
2012
|
38
|
|
2.
|
2013P
|
74
|
|
3.
|
2014P
|
101
|
|
4.
|
2015P
|
153
|
|
5.
|
2016P
|
200
|
|
6.
|
2017P
|
241
|
SHARE OF TIME (%): SMARTPHONES VS TABLETS
|
SMARTPHONE
|
TABLET
|
|
|
BROWSING
|
24
|
19
|
|
COMMUNICATION
|
31
|
18
|
|
ENTERTAINMENT
|
23
|
32
|
|
PHONE MANAGEMENT
|
6
|
6
|
|
PRODUCTIVITY
|
17
|
24
|
INDIAN DIGITAL ADVERTISING MARKET
|
S. NO.
|
YEAR
|
DESKTOP INTERNET ADVERTISING
INR BILLION
|
MOBILE ADVERTISING
INR BILLION
|
TOTAL
(ESTIMATED)
INR BILLION
|
|
1.
|
2012
|
20
|
2
|
22
|
|
2.
|
2013P
|
26
|
3
|
28
|
|
3.
|
2014P
|
33
|
4
|
37
|
|
4.
|
2015P
|
43
|
6
|
49
|
|
5.
|
2016P
|
56
|
9
|
65
|
|
6.
|
2017P
|
74
|
14
|
87
|
DIGITAL AD SPEND CAGR 2012-2016
|
COUNTRY
|
PERCENTAGE
|
|
US
|
10
|
|
UK
|
9
|
|
Germany
|
8
|
|
Japan
|
7
|
|
China
|
24
|
|
Brazil
|
19
|
|
India
|
32
|
INDIAN VIDEO VIEWERSHIP ONLINE
|
2011 December
|
2012 December
|
|
|
Viewers
In millions
|
35.7
|
51.7
|
|
Minutes per viewer
|
455.5
|
446.9
|
REACH OF DIFFERENT MEDIA PLATFORMS IN INDIA
|
Media Platforms
|
Reach
In millions
|
|
Internet
|
124
|
|
Television
|
731
|
|
Print
|
243
|
|
FM radio
|
159
|
1. Telecom subscribers: Data as on 30th September 2011
2. TRENDS IN INTERNET/ BROADBAND SUBSCRIPTION
|
QUARTER ENDING
|
SUBSCRIPTION BASE (IN MILLIONS)
|
|
|
BROADBAND (GREATER THAN 256 KBPS)
|
NARROWBAND
(LESSER THAN 256 KBPS)
|
|
|
SEPTEMBER 2010
|
10.31
|
7.59
|
|
DECEMBER 2010
|
10.99
|
7.70
|
|
MARCH 2011
|
11.89
|
7.79
|
|
JUNE 2011
|
12.35
|
7.98
|
|
SEPTEMBER 2011
|
12.83
|
8.16
|
3. INTERNET SUBSCRIBER BASE & MARKET SHARE OF TOP 10 ISPS
|
S.No
|
ISP
|
Category
|
Service Area
|
Subscribers
|
Share (%)
|
|
1
|
Bharat Sanchar Nigam Ltd.
|
A
|
All India
|
11954042
|
56.94%
|
|
2
|
Reliance Communications Infrastructure Limited
|
A
|
All India
|
2680107
|
12.77%
|
|
3
|
Mahanagar Telephone
Nigam Ltd.
|
B
|
Delhi &
Mumbai
|
2477200
|
11.80%
|
|
4
|
Bharti Airtel Ltd.
|
A
|
All lndia
|
1412317
|
6.73%
|
|
5
|
Hathway Cable & Datacom
Pvt. Ltd.
|
A
|
All India
|
360950
|
1.72%
|
|
6
|
You Broadband & Cable
India Pvt. Ltd.
|
A
|
All India
|
301513
|
1.44%
|
|
7
|
Tikona Digital Networks Pvt
Ltd
|
A
|
All India
|
237055
|
1.13%
|
|
8
|
Beam Telecom Pvt. Ltd.
|
B
|
Andhra
Pradesh
|
158184
|
0.75%
|
|
9
|
Tata Communications
Internet Services Limited
|
A
|
All India
|
157862
|
0.75%
|
|
10
|
Asianet Satellite
Communications Ltd.
|
B
|
Kerala
|
114200
|
0.54%
|
|
|
Total of Top 10 ISPs
|
|
|
19853430
|
94.57%
|
|
|
Others
|
|
|
1138974
|
5.43%
|
|
|
Grand Total
|
|
|
20992404
|
100.00%
|
1. INTERNET CONNECTIONS
|
YEAR
|
INTERNET CONNECTIONS (MILLION UNITS)
|
||
|
WIRELESS
|
WIRE LINE
|
MOBILE CONNECTIONS IN MILLION UNITS
|
|
|
2011
|
65
|
22
|
87
|
|
2012*
|
101
|
26
|
127
|
|
2013*
|
150
|
31
|
180
|
|
2014*
|
208
|
36
|
245
|
|
2015*
|
282
|
43
|
325
|
|
2016*
|
392
|
51
|
443
|
*ESTIMATES
2. INTERNET VS TV PENETRATION
|
YEAR
|
USERS/ VIEWERS
|
|
|
INTERNET
|
TV VIEWERS
|
|
|
2011
|
132
|
539
|
|
2012*
|
180
|
599
|
|
2013*
|
242
|
650
|
|
2014*
|
318
|
696
|
|
2015*
|
412
|
747
|
|
2016*
|
546
|
789
|
*ESTIMATES
3. ACTIVE INTERNET ENABLED SMART PHONES
|
YEAR
|
ACTIVE INTERNET ENABLED SMART PHONES (in millions)
|
|
2011
|
10
|
|
2012*
|
24
|
|
2013*
|
58
|
|
2014*
|
105
|
|
2015*
|
166
|
|
2016*
|
264
|
*ESTIMATES
4. PENETRATION OF ACTIVITIES AMONGST INTERNET USERS
|
ACTIVITY
|
URBAN
|
ACTIVITY
|
RURAL
|
|
Email
|
89%
|
Music/ videos/ photos
|
46%
|
|
Social networking
|
71%
|
Email
|
38%
|
|
Education
|
64%
|
General Information Search
|
29%
|
|
Text/ voice/ video chat
|
55%
|
Education
|
27%
|
|
Music/ videos/ photos
|
49%
|
|
|
5. ONLINE VIDEO AND TV AUDIENCE
|
Users/ Viewers
|
Number in millions
|
|
Online
|
101
|
|
TV
|
539
|
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