PALLAVI BHATTACHARYA : Articles

Film ‘31 October’ battles opposition to release

BY PALLAVI BHATTACHARYA| IN MEDIA FREEDOM |15/10/2016

The PIL is only the most recent hurdle for a film which revisits the 1984 riots and its aftermath in a commercial release.

India’s Pink Revolution?

BY PALLAVI BHATTACHARYA| IN MEDIA PRACTICE |27/09/2016

The film with a strong feminist message has sparked off multiple debates. But what kind of impact can it have on men and behaviour?

Does social media chatter help a film succeed?

BY PALLAVI BHATTACHARYA| IN DIGITAL MEDIA |10/09/2016

Both controversies and a marketing push lead to a buzz on social media for a film. But should such manipulated discussions influence movie goers on what to watch,

Is a film with no PR destined to be a flop?

BY PALLAVI BHATTACHARYA| IN MEDIA BUSINESS |30/08/2016

The answer is usually yes because so many films are vying for attention. But sometimes, a film can make it on its own steam.

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Media Watch Briefs

Amazon resisting voluntary censorship

The new term for self censorship is voluntary censorship, as proposed by companies like Netflix and Hotstar. ET reports that streaming video service Amazon Prime is opposing a move by its peers to adopt a voluntary censorship code in anticipation of the Indian government coming up with its own rules. Amazon is resisting because it fears that it may alienate paying subscribers.

Let the games begin

Clearly, the run to the 2019 elections is on. A journalist received a call from someone saying they were from Aajtak channel and were conducting a survey, asking whom she was going to vote for in 2019. On being told that her vote was secret, the caller assumed she wasn't going to vote for 'Modiji'. The caller, a woman, also didn't identify herself. A month or two earlier the same journalist received a call, this time from a man, asking if she was going to vote for the BSP.