Champ of the future

IN Media Watch Briefs | 15/05/2016

Last week some of the people who matter at the Economic Times were in Athens for an off-site brainstorming and the following nuggets of wisdom reportedly emerged: The paper is the Harley Davidson of the newspaper industry. It is an underleveraged brand that has lost circulation because of market conditions and competition from online, but is the brand of the future because Hindu Business Line, Mint and Business Standard will be “on the block” in five years time. It wants to take the number of vertical portals it has now up by five times, and create events and awards around supplements like ET Panache.

TAGS

Economic Times Mint Hind Business Line Business Standard

Subscribe To The Newsletter

Media Watch Briefs

Amazon resisting voluntary censorship

The new term for self censorship is voluntary censorship, as proposed by companies like Netflix and Hotstar. ET reports that streaming video service Amazon Prime is opposing a move by its peers to adopt a voluntary censorship code in anticipation of the Indian government coming up with its own rules. Amazon is resisting because it fears that it may alienate paying subscribers.

Let the games begin

Clearly, the run to the 2019 elections is on. A journalist received a call from someone saying they were from Aajtak channel and were conducting a survey, asking whom she was going to vote for in 2019. On being told that her vote was secret, the caller assumed she wasn't going to vote for 'Modiji'. The caller, a woman, also didn't identify herself. A month or two earlier the same journalist received a call, this time from a man, asking if she was going to vote for the BSP.