Ratings without profits

IN Media Watch Briefs | 02/11/2016

Pankaj Pachauri, formerly in the Manmohan Singh PMO, said in a tweet that Times Now had to change its editor-in-chief because the numbers were dismal. While being part of the most profitable non listed media company BCCL,  Times Now still incurred a cumulative loss of Rs 553 crore in the last 11 years. He cites data from the Company Affairs website. In the business of media, volume doesn't automatically turns into value, he adds. "@TimesNow is a case in point. It is high volume, low value".                                               

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The new term for self censorship is voluntary censorship, as proposed by companies like Netflix and Hotstar. ET reports that streaming video service Amazon Prime is opposing a move by its peers to adopt a voluntary censorship code in anticipation of the Indian government coming up with its own rules. Amazon is resisting because it fears that it may alienate paying subscribers.                   

Clearly, the run to the 2019 elections is on. A journalist received a call from someone saying they were from Aajtak channel and were conducting a survey, asking whom she was going to vote for in 2019. On being told that her vote was secret, the caller assumed she wasn't going to vote for 'Modiji'. The caller, a woman, also didn't identify herself. A month or two earlier the same journalist received a call, this time from a man, asking if she was going to vote for the BSP.                 

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